Voyager Branding Project

Brand Identity

College Project

Brand Identity Book
Logomark
Postcard Ad Design - Front & Back
Poster Designs - Color
Poster Designs - White
Packaging Design
Icon

About Project

A brand identity concept for the fictional clothing company Voyager. I built out several design deliverables for this brand, including brand identity guidelines, a postcard design, poster designs, and a packaging design.

About Project

A brand identity concept for the fictional clothing company Voyager. I built out several design deliverables for this brand, including brand identity guidelines, a postcard design, poster designs, and a packaging design.

Project Phases

Brand Identity Development

After developing the initial concept and moodboard, I iterated on the logomark, color palette, and typography until it reached its current form.

Additional Content Development

With the brand identity established, I expanded the concept in several directions, creating a postcard design, poster designs, and a packaging design while adhering to the established brand guidelines.

Project Phases

Brand Identity Development

After developing the initial concept and moodboard, I iterated on the logomark, color palette, and typography until it reached its current form.

Additional Content Development

With the brand identity established, I expanded the concept in several directions, creating a postcard design, poster designs, and a packaging design while adhering to the established brand guidelines.

Project Responsibilites

Brand identity design

Developing a design system

Publication design

Project Responsibilites

Brand identity design

Developing a design system

Publication design

Project Responsibilites

Brand identity design

Developing a design system

Publication design

Programs Used

Adobe Illustrator

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Adobe Photoshop